Your Dress Journey With Us

All About The Experience

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Dressing Beautiful Brides Since 2002

More Than Dress Shopping - It’s A Bridal Moment You’ll Never Forget

Award-Winning Experienced Team

Friendly & Professional

First Class Service

Beautiful Stores 100's of Dresses

Magical, Empowering and Deeply Personal

At All About Eve Bridalwear, we believe finding your wedding dress should feel magical, empowering, and deeply personal. From the moment you walk through our doors, you’re not just a bride - you’re our priority.

We’ve created an experience designed around care, expertise, inclusivity, and unforgettable moments, ensuring every bride feels confident, celebrated, and truly special.

A Warm, Personal Welcome

Your AAE journey begins with a friendly, relaxed welcome into our beautiful boutique. We take the time to understand your vision, your style, your wedding plans, and how you want to feel on your big day.

This isn’t rushed or transactional — it’s thoughtful, calm, and centred entirely around you.

Book Your Consultation Today

Expert Bridal Stylists Who Truly Listen

Our experienced bridal stylists are here to guide, support, and empower you - not pressure you.

With in-depth knowledge of designers, fits, fabrics, and trends, they help you explore styles you love (and often discover ones you never expected to fall for).

Every recommendation is tailored to your body, your personality, and your bridal dream.

You’ll feel: Heard, Supported, Encouraged and Confident

Private, Luxurious Fitting Rooms

Enjoy your own private, spacious fitting suite, designed to feel calm, comfortable, and special — the perfect setting for emotional “yes” moments.

Bring your chosen guests, relax, take photos, and enjoy a truly memorable experience in a space that feels just for you.

 

Inclusive, Body-Positive Bridal for Every Bride

We proudly celebrate real women of all shapes and sizes, offering inclusive sizing and styles designed to flatter, support, and enhance confidence. Whether you’re size 8 or 34+, petite, tall, curvy, or somewhere in between — our mission is simple: You deserve to feel incredible.

Beautiful Designer Collections

We curate stunning collections from sought-after bridal designers, featuring gowns that range from timeless elegance to modern couture and romantic drama.

 

Expect:

  • Luxurious fabrics
  • Flattering silhouettes
  • On-trend and classic styles
  • Dresses for a wide range of budgets
  • Each and every gown is chosen with quality, craftsmanship, and the bride’s confidence in mind.

 

Honest Advice: Never Pressure

At AAE, there’s no pushy sales, no pressure, and no rushing.

We want your “yes” to feel: Confident, Emotional, Excited, Completely right

 

Whether you find your dress on your first visit or need time to decide, we’re here to support your journey at your pace.

The Magic of the “Yes” Moment

Continued Support Until Your Wedding Day

Our service doesn’t stop once you’ve chosen your gown. We support you through: 

  • Dress ordering
  • Collection and final checks
  • We can also help recommend trusted seamstresses who can help ensure the perfect fit.

You’ll feel: Reassured, looked after, and excited every step of the way.

 

Why Brides Choose All About Eve

Brides choose AAE for our:

  • Exceptional customer service
  • Expert stylists
  • Inclusive, body-positive approach
  • Beautiful boutiques in Newport & Cardiff
  • Hundreds of 5-star reviews
  • Unforgettable bridal experience

 

Ready to Experience the Magic?

Book your All About Eve Bridal Experience today and discover what it truly feels like to be celebrated, supported, and styled to perfection. Your dream dress moment starts here.

Book Your Experience Today

Multi-Award Winning Team

Experience the magic of our award-winning team as they curate a truly special shopping experience just for you

Buy With Confidence

We are proud members of the Retail Bridalwear Association (RBA) who offer the Bride's Assurance Scheme so you can buy with confidence. Find out more at our FAQs.

Over 600 Dresses

Samples available across sizes 6 to 40.